Alex Firdaus
Services

SEO Services for Prop Firms, Brokers, and Fintech Brands

I work in one industry: prop trading, forex, and the tech and payment companies that serve them. So we skip the part where I learn what a drawdown rule is, or why compliance keeps sending copy back. You will still teach me plenty about your firm. You just will not have to teach me the category.

0+ yrs
Google search quality rater
0+ yrs
SEO inside prop trading media
0x
Bing CTR vs Google, same pages
Both sides
I build the review pages too

Alex Firdaus is a prop firm SEO consultant and Head of Media at FinMedia Group, publisher of FundedTrading. Below is the work. If you are not sure which one you need, just describe the problem and I will point you to the right place.

What I do

Eleven services, one industry

Who this is for

Operators, brokers, vendors and affiliates

Prop firm operators. Forex and CFD brokers. B2B vendors selling into the space: tech providers, payment providers, liquidity providers, and risk tooling. Affiliates and review sites that need to compete against much larger publishers.

It is probably not the right fit if you are after cheap volume content or a link package. On guaranteed rankings, nobody can honestly promise those, and the shortcuts that look like a guarantee tend to cost more later.

How it works

How an engagement runs, whichever service it starts from

01

A conversation, not a pitch deck

You tell me the actual problem. Traffic has gone flat. Review sites outrank your own brand pages. A migration went wrong. You vanished from AI answers. I tell you whether it is fixable and roughly how hard.

02

Audit or scoped project

Most engagements start with an audit because guessing is expensive. If you already know what is broken and just need it built, we skip it.

03

Build and publish

I write and structure the pages, or I brief and edit your team. Both work. I stay involved through the writing and the implementation, rather than handing over a strategy document and stepping away.

04

Measure the right things

Rankings are a proxy. What matters is the right people landing on pages that convert. And your brand coming up when someone asks an AI tool for a recommendation.

Who you would be working with

Why the narrow focus

I run content and SEO across a network of prop trading and forex media properties. So every week I see how this industry ranks. Which firms the review sites favour, and why. What traders search before they buy a challenge. How fast the rules move. I have published a fair amount of it openly on the blog.

Anyone new to a category has a learning curve. It usually gets paid for out of the first few months of work. Here we start further along.

See the record and two rankings you can check yourself →
~10 yrs
Google Search Quality Rater
Both sides
Runs review/comparison sites and prop firm SEO
Bandung, ID
Remote, worldwide clients

If you want the record before the pitch, the work page sets out what I run and what you can verify in a browser.

Questions

Questions

Yes. That is what this page is for. Where there is a direct conflict with a property I already work on, I will say so before we start.

Tell me what is not working

No call booking funnel and no sales sequence

Send a message and I will reply within 24 hours.

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